confluence consultancy

OK, so how do the principles of the new economic model work in real life? Let's use tuttle since it was Lloyd who helped formulate it.

We perform a kind of free tuttle within a client's office comprising of a unique collection of individuals, vertically from company, and horizontally from tuttle collective. Because this is not a us v them situation, the ideas people come up with are positive and spontaneous based on genuinely interesting responsed to each other's ideas, just like in a standard tuttle meet up. The difference is, this unique group arrive at a decision, by consensus, to realise the best idea. And what is the best idea?

• ellicits a wow from all participants
• beyond the capacity for any individual to achieve alone
• minimal effort investment so as to produce a social result WITHIN THE WEEK
• the highest level of participant within the company simply allows the attempt to be made

If people make the decision to go for it, and they all do whatever they do within the company and with whatever network and resources they have at their disposal, then there is a chance that the idea is realised that week.

The quality of the manifest idea in the real world is that it benefits the individuals in the company and as a consequence the company itself. This might be indexed by how many people watch a video, say, or how much sales increase etc. The idea is, participants in the meeting might wish to come up with an idea that actually manifests as money flow.

If money flows, then the representatives of the company may wish to pay the tuttle collective a fee for their efforts. THIS IS NOT TO BE ACCEPTED! The tuttlers did what they did free. It is the nature of the kind of work that people are wishing to do. It is not money motivated. It is results based for sure. This allows an ethical dimension to enter into the equation. What the tuttlers may accept is a gift so that they can offer their services free ELSEWHERE.

Tuttlers are then free to contribute their skills and resources ad hoc to organisations. Clearly, we need to start clever, with the highest chance that the first consultancy results in a high potential return within a week. Hence, It's generally self-selecting as tuttlers choose those who they believe will be able to spark off the best ideas in themselves, as well as approaching the most open-minded clients. Once the positive cycle begins, tuttlers will be able to give a week, a month, a year of their time for free to realising a potential. It all depends on how successful their contributions are.

Hannah pointed out a disorder in thinking which might occur to you as you read this. Why would a company pay for something that was offered free? This is a mistake in order of thinking. If looked at in the right way, there is no organisational discussion or exchange. There are individuals within an organisation, normally aligned hierarchically, and individuals from a collective eg called tuttle. The honour of the payment is moral, and so must be conducted at the individual level.

Think blood and the circulatory system. This is a reasonable "model" for social media, since the medium of the social IS more fluid than solid.

With this model, there is only need for one tuttle, as it were. Since it is not really an organisation, but the closest to a formalised network there is. After all, we are all networked anyway, in the same way we are all self-organised. This model allows for a dissolution of the traditional structures, as people in companies experience the benefit of working in this way, they may add themselves to the tuttle pool, as it were, and find themselves in another company's office offering their services free.